The RMCC Gets a Refresh: Unveiling a New Era of Branding
The RMCC Gets a Refresh: Unveiling a New Era of Branding
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Change is in the air for the Ridge Meadows Chamber of Commerce as it proudly reveals its new branding. With a fresh name, vibrant colors, and a captivating logo, the Chamber has embraced a new identity that reflects the spirit and essence of the Maple Ridge and Pitt Meadows communities. This update marks an important milestone, as the Chamber takes a significant step forward in its journey of revitalization and growth. On May 29th, 2023, the executive director, Kristi Maier, unveiled the exciting changes at the Chamber's open house, generating a buzz of enthusiasm and anticipation among attendees.
Gone is the previous name, "Chamber of Commerce Serving Maple Ridge and Pitt Meadows," replaced by the sleek and dynamic "Ridge Meadows Chamber of Commerce." The new name not only captures the geographical location but also highlights the unity and collaborative spirit between the two communities. This change signals the Chamber's commitment to promoting the shared interests and economic prosperity of both Maple Ridge and Pitt Meadows.
One of the most visible and impactful aspects of the rebranding is the introduction of new colors. Deep teal and vibrant greens have been carefully selected to evoke a sense of growth, rejuvenation, and the natural beauty of the region. These hues symbolize the lush landscapes and thriving environment that both residents and businesses enjoy in the communities.
The logo itself is a masterpiece, incorporating iconic elements of the local landscape. At its core is the magnificent Golden Ears Bridge, a striking symbol that spans the Fraser River. The bridge serves as a representation of connection and opportunity, essential values that the Chamber aims to foster within the business community. The vibrant yellow accent brings a touch of energy and optimism, signifying the bright future ahead for the region.
The new logo design takes inspiration from contemporary aesthetics while honoring the area's scenic surroundings. By utilizing geometric shapes, the logo skillfully depicts the mountain range, the bridge, and the riverside – capturing the essence of the Pitt Meadows and Maple Ridge area. The result is a sleek, modern, and chic design that resonates with both longstanding and aspiring businesses in the region.
Kristi Maier, the Executive Director of the Ridge Meadows Chamber of Commerce, expressed her excitement regarding the rebranding and its significance. She emphasized the concept of revitalization as the word of the year for the Chamber. After enduring challenging times due to the ongoing COVID-19 pandemic, both the local businesses and the Chamber itself have weathered significant difficulties. However, this rebranding initiative stands as a testament to the Chamber's determination to move forward and create a thriving business environment in the region.
The Ridge Meadows Chamber of Commerce has embraced a new era with its revitalized branding. The shift in name, colors, and logo design represents a fresh outlook and renewed dedication to supporting the business communities of Maple Ridge and Pitt Meadows. As the Chamber enters this exciting chapter, it aims to foster unity, growth, and opportunity for all businesses in the area. With a modern and chic visual identity that encapsulates the unique charm of the region, the Ridge Meadows Chamber is poised to make a lasting impact and lead the way toward a prosperous future.
